Monthly SEO Report Covering January 2018
Welcome to the first monthly SEO report of 2018, as per normal the idea is to compress all the changes made by the search engines and report on the most important changes that will affect how your website performs.
Our aim is to get it under a 2 minute read so you get the info without taking up too much of your time.
Once again we have added a Tip to help with your own SEO work. If you have missed any of the other reports, which will still be relevant, then we definitely recommend you catch up, here is a link to the SEO Report Updates.
It looks like Google performed a few small algorithm updates in the first and third weeks of January 2018. Google have not confirmed this and we (and SEO community) are still not sure what had changed but we saw a lot of movements in the ranking results.
Google Speed Update
- Google have said that they never index all a sites URLs.
- Google will discount hidden text (will not help the page rank any better). We have reported this several times in our monthly SEO reports most recently about text hidden behind tabs or similar. Although Google discounts the content they will use it if people are searching for keywords which are in the hidden content. TIP: Never hide the important content!!